Using direct light with a birds-eye-view angle to create a dominant focal point for the branding of Emergen-C Gummies. 

Playing with the color scheme of the can itself (pink and purple) to compliment the playfulness of the design.

Using complimentary colors of the green grass against the red sections of the Nike's to make the shoe pop against the background. 

Natural light emits from the right of the frame to cast and shadow and add definition to the glasses and the case.

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